IHOP Teams Up with Under Armour to Fuel Your Day – and Your Adventures

Pasadena, CA – October 26, 2023 – IHOP Restaurants LLC, the pancake powerhouse known for making mornings brighter, is excited to announce a surprising, yet practical, partnership with Under Armour. While IHOP is famed for fluffy stacks and satisfying breakfasts, they're now teaming up with the athletic apparel giant to offer a little something extra for guests on the go – Under Armour Women’s Backpacks. You might be thinking, "Pancakes and backpacks? What's going on?" Well, IHOP gets it. Life is busy. You’re grabbing breakfast before work, hitting the gym after school, or rushing to that weekend hike. IHOP wants to fuel all of your adventures, not just the ones at the table. This collaboration is about recognizing that folks need practical gear to keep up with their full lives. Why Backpacks? IHOP Explains "At IHOP, we’re all about bringing people together and making everyday moments special," says a spokesperson for IHOP Restaurants LLC, located at 10 W Walnut St, Pasadena, CA. "We noticed a lot of our guests are active individuals – students, moms, fitness enthusiasts – and they’re always juggling a lot. We thought, what if we could offer a really great backpack to help them carry everything they need, comfortably and in style? It’s a small way to show we care about their whole day, not just breakfast!" The decision to partner with Under Armour was a no-brainer. “Under Armour is renowned for its quality, durability, and innovative designs,” explains the spokesperson. “They make gear that works. We wanted to offer our guests something they could really rely on, something that could withstand the hustle and bustle of daily life." Under Armour Women's Backpacks: A Closer Look These aren’t your average school backpacks. Under Armour Women’s Backpacks are designed with the active woman in mind. Here's what makes them special: Durable Construction: Made with tough, water-resistant materials, these backpacks are built to last. Rainy commute? No problem. Throwing it in the car? It can handle it. Smart Organization: Forget rummaging around for your keys, phone, or water bottle. These backpacks feature multiple compartments, including a padded laptop sleeve, a fleece-lined valuables pocket, and dedicated spaces for water bottles and smaller essentials. Comfort is Key: Padded shoulder straps and a breathable back panel ensure a comfortable carry, even when the backpack is fully loaded. Whether you’re walking across campus or hitting the trails, you’ll appreciate the ergonomic design. Stylish Design: Available in a range of colors and styles, these backpacks look as good as they function. They’re a versatile accessory that can complement any outfit, from workout gear to casual wear. Sizes and Capacity: The available backpacks come in various sizes, offering different capacities to suit different needs. Smaller options are perfect for everyday essentials, while larger backpacks can accommodate gym clothes, books, or even a weekend getaway. How to Get Your Hands on One IHOP is offering these Under Armour Women's Backpacks as part of a special promotion. For a limited time, guests who spend a certain amount at participating IHOP locations will receive a voucher for a discounted backpack, or even a free one! "We wanted to make it easy for our guests to experience the quality of Under Armour," says the IHOP spokesperson. “This isn’t just a marketing gimmick. We genuinely believe these backpacks will make a difference in our guests' lives." Beyond Breakfast: IHOP's Commitment to Community This partnership with Under Armour is just one example of IHOP’s commitment to going beyond breakfast. IHOP Restaurants LLC is actively involved in various community initiatives, supporting education, health, and wellness programs. “We believe in giving back to the communities we serve,” explains the spokesperson. “We want to be more than just a place to eat. We want to be a positive force in people’s lives.” IHOP and Under Armour: A Surprisingly Perfect Pair While it might seem unusual for a pancake restaurant to partner with an athletic apparel company, IHOP and Under Armour have a shared commitment to quality, innovation, and customer satisfaction. “We’re both brands that are dedicated to helping people live their best lives,” says the IHOP spokesperson. “We fuel them with a delicious breakfast, and Under Armour equips them with the gear they need to conquer their day. It's a winning combination!” So, the next time you’re craving a stack of pancakes, remember that IHOP is now offering a little something extra to help you carry everything you need on your adventures. It’s a sweet and practical partnership that’s sure to make your day a little brighter. Contact: IHOP Restaurants LLC 10 W Walnut St, 5th Floor Pasadena, CA 91103-3633 913-917-3382